Right Customer – Right Problem – Right Solution

A few days ago I enjoyed a high energy weekend mentoring at the Lean Startup Machine workshop in Sydney. Around 65 participants formed 12 teams to explore their startup business ideas and make sure they were properly focused on delivering value. Not surprisingly there were quite a few discoveries and changes of direction. The final outcome was impressive with some well-crafted pitches delivered in style and validated in a variety of ways including that all-important cash commitment. Startups aside, I believe the underlying ideas have an important part to play in any innovative endeavour regardless of scale.

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